Why Optimize Product Management?
It's simple - by implementing product management best practices you will create a sustainable advantage that translates directly to what your company is worth.
Even a small change in how customers value your products can yield enormous increases for your bottom line. You'll grow revenue and profit faster because you're monetizing all the value being providing to your customers, and because resources are being spent solving true customer problems that they are willing to pay for.
Better yet, your company will run more smoothly and retain more customers.